Tailoring your content for effective public speaking

Top 5 resources

Your public speaking will be more effective if you tailor the content to the audience

When it comes to effective public speaking, it’s easy to think that you can come up with one presentation and repeat it every time you need to talk about that topic. But different audiences – both in terms of size and the types of people in them – will react in different ways. And what did the job last time, might even leave your next audience confused. That’s why we’ve compiled a list of our top 5 resources to help you tailor your message to the audience.

  • ‘How do you adapt your presentation on-the-spot?’
    This is a great blog about how to analyse your audience while speaking publicly. It covers being open to your audience and key signals you might pick up on if their attention is slipping or they’re confused. The blog also goes into how you can turn things around simply by having confidence in yourself.
  • ‘Knowing your audience’
    This video from Toastmasters runs through the importance of knowing your audience, what sort of things to consider and how to go about it.
  • ‘How to tailor a presentation to the audience’
    This article is a gold mine of valuable information with plenty of tips on what to tailor and how to do it. It even includes some outlines of what different audiences might want.
  • ‘Talk nerdy to me’, a TED talk by Melissa Marshall
    Aimed primarily at scientists and engineers, this TED talk provides some great tips for communicating complex information in a way that anyone can understand.
  • ‘Seven ways to tailor your speech to the audience’
    This is a nice, simple article that doesn’t disappoint. And it provides seven clear instructions just like it says it will.

So, there you have it. Five resources to help you make sure that your next public speaking event is a success.

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